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Dec 4 2008

Bratz May Rise In Value Since Mattel Won Court Ruling

I'm only showing this news to show how it could impact your online business.

Yes, Bratz(Barbie alternative) may rise in value since Mattel won it's court ruling. Of course, the ruling is on the US side but it could be done in other countries.  This does give ammunition to Mattel to fight world wide.

MGA Entertainment  lost big with this ruling but will be appealing to keep the Bratz line alive. If MGA Entertainment have to stop producing Bratz Dolls for example, those who are collectors might start buying all Bratz products thus increasing the price.

Even if MGA Entertainment and Mattel can eventually agree to a deal, I would expect that original packaged  or used Bratz products would be collector's items.

Those of you who have sites about Bratz products should follow the story more closely.

Bratz

BRATZ Girls' Shoes & Boots - 5 Pairs
BRATZ Girls' Shoes & Boots - 5 Pairs
Paypal   US $.25
BRATZ two ODD feet one with sandal
BRATZ two ODD feet one with sandal
Paypal   US $.79
BRATZ FASHION PACK doll clothing clothes
BRATZ FASHION PACK doll clothing clothes "spring blitz" for girls kids *NEW* NIB
Paypal   US $.87
ღஐღBEAUTIFUL BRATZ ARIANE BLK AA ETHNIC BEAUTY MODEL POSE SWEET OOAK  PLAY
ღஐღBEAUTIFUL BRATZ ARIANE BLK AA ETHNIC BEAUTY MODEL POSE SWEET OOAK PLAY
Paypal   US $.99
ღஐღBEAUTIFUL BRATZ PIXIEZ DEE /CLOE SO VERY  SWEET OOAK  PLAY
ღஐღBEAUTIFUL BRATZ PIXIEZ DEE /CLOE SO VERY SWEET OOAK PLAY
Paypal   US $.99
ღஐღBEAUTIFUL BRATZ SASHA BLK AA ETHNIC DEEP COCO ROOTED LASH & BRAIDS OOAK  PLAY
ღஐღBEAUTIFUL BRATZ SASHA BLK AA ETHNIC DEEP COCO ROOTED LASH & BRAIDS OOAK PLAY
Paypal   US $.99
Have garden a blog? Add garden related items instead

I knew of the 2007 movie with humans but never knew it had other movies using the other kind of Bratz. Of course, my nieces are older thus bypass that trend.

Bratz Movie

Bratz - Starrin' & Stylin' (DVD, 2004)
Bratz - Starrin' & Stylin' (DVD, 2004)
Paypal   US $.01
Bratz: The Movie (DVD, 2007, Widescreen)
Bratz: The Movie (DVD, 2007, Widescreen)
Paypal   US $5.94
Bratz Fashion Pixiez (DVD, 2007)
Bratz Fashion Pixiez (DVD, 2007)
Paypal   US $.99
Bratz the Movie DVD
Bratz the Movie DVD
Paypal   US $.99
Glitz 'n' Glamour with the Bratz (DVD, 2007)*****BRAND NEW DVD, FIRST CLASS*****
Glitz 'n' Glamour with the Bratz (DVD, 2007)*****BRAND NEW DVD, FIRST CLASS*****
Paypal   US $.99
Bratz the Video - Starrin' & Stylin' DVD
Bratz the Video - Starrin' & Stylin' DVD
Paypal   US $.99
Have garden a blog? Add garden related items instead

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    2 Comments on this post

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    1. Frank Carr said:

      My concern about Bratz and eBay is if Mattel decides to force eBay to remove listings for dolls that violate the copyright ruling. They can do this per eBay’s VERO (Verified Rights Owner) program. Other companies, such as Rickenbacker guitars, use this to shut out not only direct clones of their products but some that have just superficial resemblance.

      December 5th, 2008 at 8:35 am
    2. Steve McGrath said:

      Frank, that would be the worst case scenario for MGA and sellers.

      On the other hand, Mattel could decide to buy MGA Entertainment for pennies later on if they won their case.

      Anything could happen. Hope for the best but expect the worst ;)

      December 5th, 2008 at 8:42 am

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